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Digital Business Marketing – Bachelor (Hons) - Tandek
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About Gisma Business School

Since its establishment in 1999, GISMA Business School has paved the way for talented and skilled individuals to develop tech-driven and innovative solutions to some of the biggest challenges in the business world. GISMA educates individuals to be responsible members of the global business community. GISMA stands for practice-oriented and inspiring management education that enables students to be engaged in life-long learning and synergizing relevant academic science and practice. GISMA cooperates with a network of globally operating organizations in business and higher education and supports the business community in its internationalization and change processes by preparing students for the global and regional (German) business community. Additionally, through a range of partnerships with schools including the triple-accredited Grenoble Ecole de Management, The University of Law and Kingston University, GISMA has expanded its selection of programs providing more students with the opportunity to pursue their career ambitions. One of Gisma proudest achievements has been the establishment of the MBA program in collaboration with Grenoble Ecole de Management, one of the most prestigious business schools. Through this program, students develop their skills enabling them to become leading business professionals who can grow successful organizations. In 2018, GISMA announced the establishment of its first center outside of Germany, in London. This was a significant step for GISMA in terms of achieving an international presence. Students are also encouraged to pursue internships and job opportunities in Germany. With campuses in Berlin, Hannover and Hamburg, students have access to numerous employers from the world’s biggest tech firms as well as a range of start-up companies. Cooperation between GISMA and employers has enabled students to find exciting job opportunities and work on collaborative projects.


About Program

Set yourself on the path to success by studying the BA (Hons) Business Management (Marketing), awarded by The University of Law and delivered by GISMA at its Berlin campus!

This undergraduate programme will prepare you for the evolving world of business and marketing through a range of modules, all focusing on the fundamental aspects of managing an organisation and marketing it successfully. Learn through a range of seminars, lectures and workshops to build your knowledge and enhance your skills.

There are two study options available:

  • Full-time
  • Full-time with foundation year.

The foundation year helps qualify and prepare the students for the the full-time program. The full-time program has a focus on employability to ensure you graduate with not only knowledge about your subject, but skills to help you succeed in the workplace. Based at GISMA’s Berlin campus, there is ample opportunity for students to extend their networking links and experience the dynamic forward-thinking environment. Germany is the most popular option for international students looking to study in Europe, recognized for its high-quality education of which you can experience with GISMA.


*Partial scholarships are available for this program of up to 30%. The 30% discount will apply to the first year of teaching, and all subsequent years will then be reduced by 20% in total.



Career direction

Studying BA (Hons) Business Management (Marketing) can lead you down a number of business and marketing career paths. If your interests lie specifically in marketing, your career may start as a

  • Marketing executive or
  • Market research analyst.

Alternatively, if you are interested in business, you might become a

  • Business consultant;
  • Business development manager;
  • Management consultant;
  • Business analyst; or an
  • Operations manager.

Additionally, students who graduate from this degree may consider pursuing further studies with the following postgraduate options:

  • Masters of Business Administration – MBA
  • MSc in Business Management
  • Chartered Management Institution’s postgraduate qualifications

Your career options are limitless with a BA!


  • Full Time

Promo Video

Requirements :

English (IELTS Academic 6.0, TOEFL 74)
Motivation Letter
Reference Letter
High School Diploma and Transcript
Institution Gisma Business School
Department Business
Program Starting September
Program Duration 3 Years / 4 Years (with foundation year)

Price Range

Price : 12,000.00€

Location / Contacts :

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