About Gisma Business School
Since its establishment in 1999, GISMA Business School has paved the way for talented and skilled individuals to develop tech-driven and innovative solutions to some of the biggest challenges in the business world. GISMA educates individuals to be responsible members of the global business community. GISMA stands for practice-oriented and inspiring management education that enables students to be engaged in life-long learning and synergizing relevant academic science and practice. GISMA cooperates with a network of globally operating organizations in business and higher education and supports the business community in its internationalization and change processes by preparing students for the global and regional (German) business community. Additionally, through a range of partnerships with schools including the triple-accredited Grenoble Ecole de Management, The University of Law and Kingston University, GISMA has expanded its selection of programs providing more students with the opportunity to pursue their career ambitions. One of Gisma proudest achievements has been the establishment of the MBA program in collaboration with Grenoble Ecole de Management, one of the most prestigious business schools. Through this program, students develop their skills enabling them to become leading business professionals who can grow successful organizations. In 2018, GISMA announced the establishment of its first center outside of Germany, in London. This was a significant step for GISMA in terms of achieving an international presence. Students are also encouraged to pursue internships and job opportunities in Germany. With campuses in Berlin, Hannover and Hamburg, students have access to numerous employers from the world’s biggest tech firms as well as a range of start-up companies. Cooperation between GISMA and employers has enabled students to find exciting job opportunities and work on collaborative projects.
About Program
By combining theory with practice, this course will equip students with the knowledge and skills to succeed in today’s digitally-oriented business world.
Develop a deep understanding of the key aspects of business management. Students will develop an appreciation of technological advancements and digitisation within the business world.
Students will learn about digital marketing techniques and concepts that will enable you to develop effective digital marketing strategies using digital and social media platforms.
As this sector is continuously changing, it is important to be aware of emerging disciplines. This course will keep students up-to-date with the latest trends while developing their leadership and decision-making skills. Upon completion of the course, students will have progressed professionally and personally, ready to secure employment in the field of Digital Marketing.
Study options available for this course include:
Based at GISMA’s Berlin campus, there is ample opportunity for students to extend their networking links and experience the dynamic forward-thinking environment. Germany is the most popular option for international students looking to study in Europe, recognized for its high-quality education of which you can experience with GISMA.
*Partial scholarships are available for this program of up to 30%. The 30% discount will apply to the first year of teaching, and all subsequent years will then be reduced by 20% in total.
Career direction
Students will be able to apply their skills and knowledge to a variety of jobs. Some options can include:
Graduates will also have the option to pursue further studies. Some optional postgraduate courses include MSc Digital Marketing, MSc Digital Sales and Management, MSc Business Intelligence and Analytics, MBA or Chartered Management Institute’s postgraduate qualifications.
