About EU Business School
Established in 1973, EU Business School (EU) is an international, professionally accredited, high-ranking business school with campuses in Barcelona, Geneva, Montreux, Munich and online. EU offers Bachelor’s, Master’s and MBA programs in subjects which foster entrepreneurship, innovation and leadership and are highly sought-after by businesses. These include business administration, communication & public relations, international business, digital business, sports management, marketing, finance and enterprise, among others. EU has been awarded a four-star rating in business school excellence by the world-renowned QS Stars Rating. CEO Magazine ranks our Online MBA program number one in the world, and our presential MBA programs in the top tier for global and European MBA programs. At EU Business School, we immerse students in a real-world business environment, bringing business to life through guest speaker sessions, company visits, field trips, case studies, business simulations and internships, among others. Prestigious guest speaker events with renowned international leaders and frequent company visits to organizations like BMW, the United Nations agencies, Siemens and UEFA allow EU students to gain first-hand experience of the inner workings of global business giants.
About Program
The marketing of products and services is an important aspect of any business. Effective delivery of a company’s offerings is key to success in today’s constantly evolving and diverse business world. This program provides the framework for understanding markets, competitors, product portfolios and consumer behavior from an international perspective. Students will learn about the latest developments in digital marketing strategies, advertising and media, preparing them for a career in international marketing.
Degree Awarded
- A state-recognized university MBA degree accredited by Universidad Católica San Antonio de Murcia (UCAM), Spain, (título propio).
- An MBA degree from EU Business School Switzerland which is internationally accredited by ACBSP, IACBE, IQA and certified by eduQua.
Dual Qualification
Students studying an EU MBA program have the opportunity to earn a second distinct qualification, a state-accredited degree from the University of Roehampton in London, U.K. Students with less than two years professional experience earn an MSc in International Management while students with more than two years’ experience earn an MBA. For both degrees, students are required to complete an EU business competency simulation and a University of Roehampton dissertation in addition to their EU MBA coursework.
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